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As someone exposed to multicultural environments all my life, I pride myself in being culturally mobile. I use research to understand the multi-faceted ways in which we live and adapt to a rapidly digital world.
I love solo travel.
Sara standing under an oak tree
under an oak tree / Sheffield
I love oak trees!
The zaha hadid building in Chelsea, NYC
zaha hadid building / NYC
The biggest reason I visit the High Line.
Turning Torso building in Malmo, Sweden
ThE Turning ToRso / Malmo
Broen / Bron fans anyone?
Sara on a green bicycle in front of Buckingham palace, London.
Biking at buckingham / London
My hair has been every colour, except green.
Sara's travel buddy. A Domo-kun soft toy, a sanrio character.
domo-kun
The best travel buddy.
I speak English fluently. Mandarin, Japanese and German... slowly.
Sunset view from a yacht out at sea in Lisbon.
Sunset on the water / Lisbon
Nice buildings, nice bikes, nice boats. That's the life.
Sara giving a thumbs down in front of her apartment balcony filled with snow.
Snowstorm / toronto
All my friends know I like cold weather.
Snowstorms for days... not so much.
Sara giving a thumbs down in front of her apartment balcony filled with snow.
Fav music genres: indie rock, chillhop, UK jazz and Radiohead. I follow 800 Spotify artists.

I can help you with

Content & Ux writing
content research
analytics
usability testing
User analytics
User interviews
brewing tasty coffee ☕
content strategy
case studies
user journeys
Contact
Like my work? Email me
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